How to Write Alt Text for Images for SEO
One of the most overlooked and underutilized aspects of SEO is alt text. Alt-text is simply an alternate version of a web page’s image content. The best way to describe it would be as a “textual description” for images on your site. Search engine crawlers view these descriptions when they index your website pages, which means that if you don’t include them, then the crawler will not understand what the picture is about.
WordPress Alt Text for Image
Strategies for How to Write Alt Text for Images for SEO
Read on to learn why you should use alt text and discover some strategies for how to write alt texts for images for SEO so that you can get the most out of all your pictures.
Why You Should Use Alt Text For Images
Alt-text is a valuable tool for web designers that allows them to provide an alternate description of their images and help search engines index the content. The alt attribute on image tags tells crawlers what they are looking at by providing a description, rather than just using its filename as a label. This also helps ensure accessibility users can access your site more easily from any device.
If you have an image on a blog post that says ‘this is a panda’ then when somebody searches for pandas in Google’s search engine they will find your site and can see the picture. When there are no alt tags, search engines do not know what the image is about. If your site gets traffic from social media then it’s important to describe the picture there too. The alt text and descriptions should be different on each platform because they serve two different purposes – one helps people find you in Google searches, while the other is to help people find your image on their own social media feed.
Tips For Writing Good Alt Text
Writing alt text can be challenging, but with a few tips, it’s easy! Here are some tips on how to write alt text for images for SEO:
Final Thoughts on How to Write Alt Text for Images for SEO
Following these tips on how to write alt text for images for SEO is simple but critical. It will help your site rank higher in website searches, and ultimately, drive more traffic to your website.
Next time you upload an image to your website or blog post, be sure to include the appropriate alt text so that Google can understand what’s on the picture when it crawls your content. And don’t forget about social media! Alt-text is also important there too – make sure they’re clear and concise for all platforms like Facebook posts or Instagram captions with hashtags.